There’s so much anticipation and planning that goes into launching a podcast. The name, the graphics, the episode lineup… all of these things are the “fun part.” A Podcast Guest Contract might be the furthest thing from your mind. But what’s not fun? Getting into a legal tiff with a podcast guest. That’s why you might consider adding “podcast guest contracts” to your pre-launch checklist. Below is a (non-exhaustive!) list of what should be included in a solid Podcast Guest Contract.
Ever watch an old television show and notice the not-so-subtle product placement that was so commonplace back then? “Gee, Mary, these dishes sure are clean. You must be using Palmolive soap again!” Fast forward 65 years and sponsored content is still alive, but the medium and pitchmen have changed. Influencers and celebrities use Instagram and other platforms to make big money. But times are a-changin’ again, thanks to crackdowns — er, gentle reminders — by the FTC. Continue reading “Sponsored Content and Posting the Right Way”