The Trademark Registration Process in 5 Steps
Jump in with me today where we are talking about the trademark registration process in five steps. Step 1: The Search. You must do a trademark clearance search. For me, the trademark registration process begins with a search 98% of the time. Every once in a blue moon, a client really really really does not … Continue reading →
Legally Protectable Parts of a Blog
Curious about the legally protectable parts of a blog? Read on to learn a little more about copyright protection for a blog and trademarks for bloggers. Blog Name This is kind of an easy one, right? It is the name by which all of your readers recognize your work, your blog, and a name. Of … Continue reading →
Disclosure Rules on Social Media
In this quick read, you’re going to learn when to post a disclosure along with your social media post. (Hint: disclosures aren’t just for traditional sponsored posts.) You’ll also learn what makes for a good disclosure. When do I need to follow disclosure rules on social media? So, the very quick, very short answer to … Continue reading →
How Apple’s New Privacy Rules are a Good Thing for Influencers
I was probably unreasonably geeked when I saw that Apple’s new privacy rules that are rolling out in the fall of 2020. In this short post, you’re going to have an understanding of what Apple’s new privacy practices are, how they will affect the online space and why it’s a good thing for content creators. … Continue reading →
Protecting a Content-Based Business, Part 3: Content You Can Copyright
This is the third and final part of my three-part series on protecting a content-based business. In Part One, we talked about the prerequisites for copyright protection. In Part Two, we talked about making sure that you own that stuff. And here’s part three, where I’m going to list off a bunch of content you … Continue reading →
Protecting a Content-Based Business, Part 2: How to Make Sure You Own Your Content
This is part two in a three-part series on protecting your content based business. (This was part one.) I’m talking about how to make sure that you own your content. Make Sure You Own Your Content by Actually Creating It Yourself The first way to make sure that you own your content: create it yourself. … Continue reading →
Protecting a Content-Based Business, Part I: 3 Prerequisites for Copyright Protection
You really should know the prerequisites for copyright protection in the US. But first, let’s talk about protecting content. A lot of content, like online videos, long form blog posts, micro-blogging, podcast episodes, or some combination of those things. This is a three part series that’s going to break down: The three things you need … Continue reading →
Tik Tok: Terms of Use You Didn’t Read
Terms of Use You Didn’t Read is back and this month I’m looking at Tik Tok’s Terms of Use. By the end of this post, you’ll have a better idea of the terms that you agree to by using Tik Tok, what data they’re really using to track you, and how it compares to other … Continue reading →
Breaking Up With A Brand (+ protecting yourself in the future)
It’s no secret that we are in the middle of a huge, huge civil rights movement. And one of the many consequences of that is that our eyes are being opened as to the values of many brands. Consumers are looking into the values of different companies and different brands where they spend their money. … Continue reading →
2 Ways to Protect a Recipe
There are really two ways to protect a recipe. How to protect a recipe depends on how you’re using it and what exactly you want to protect. Are you a food or lifestyle blogger wanting to protect your creative content? Are you an essential oils guru, wanting to protect recipes you’ve developed? Or are you … Continue reading →
3 Steps to Take After Infringement Happens
By the end of this post, you’re going to have a good idea of three steps to take after infringement happens. (Like the stages of grief, but different and a little more actionable.) There is life after infringement, so let’s talk about what happens. Feel the feelings, and then, handle it. First things first, when … Continue reading →
4 Legal Documents Involved in Pivoting Your Online Business
By the end of this post you’ll know more about four legal documents that are involved in pivoting your online business. And it’s not as intimidating as it sounds. We’re going to be talking about trademark applications, non-disclosure agreements, work for hire, and a trademark license. So here we go. Trademark Application So first, a … Continue reading →